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Many online daters enlist their friends in an effort to put their best digital foot forward.Some 22% of online daters have asked someone to help them create or review their profile.Fully 22% of 18- to 24-year-olds now report using mobile dating apps, a more than fourfold increase from the 5% who reported using dating apps in 2013.These young adults are now more likely than any other age group to use mobile dating apps.Online dating has jumped among adults under age 25 as well as those in their late 50s and early 60s.The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today.As was the case in previous Pew Research Center surveys of online dating, college graduates and the relatively affluent are especially likely to know people who use online dating or to know people who have entered into a relationship that began online.
Today 27% of these young adults report that they have done so, up from just 10% in early 2013.
On one hand, a majority of online dating users agree that dating digitally has distinct advantages over other ways of meeting romantic partners: But despite these reservations, those who have personally used online dating themselves – or know someone who does – tend to have much more positive attitudes compared to those with little direct exposure to online dating or online daters.
For instance, just 55% of non-users agree that online dating is a good way to meet people, while six-in-ten agree that online dating is more dangerous than other ways of meeting people.
One factor behind the substantial growth among younger adults is their use of mobile dating apps.
About one-in-five 18- to 24-year olds (22%) now report using mobile dating apps; in 2013, only 5% reported doing so.
Digital technology and smartphones in particular have transformed many aspects of our society, including how people seek out and establish romantic relationships.